Case Study
Evian
Innovative thinking elevates a global brand
Brand leader Evian saw an opportunity to broaden the international appeal of its product by matching it more closely with today’s healthier, more nomadic lifestyles. PA’s consumer research, new bottle design and volume production ‘know-how’ enabled Evian to market an innovative new bottle for consumers on-the-move.
"PA's capacity to push forward and bring this new concept to market has strengthened Evian's brand leadership" Alfons Trabal, Senior Brand Manager.
|