1999

UbiNetics launches unique third generation test mobile - 14 June 1999

Calls for a single global standard for the new third generation (3G) mobile phone technology could be irrelevant, according to UbiNetics, the technology venture of PA Consulting. This claim follows UbiNetics’ development of 3G products that cover 85% of existing technologies and negate the need for a harmonised standard.

Ali Pourtaheri, President of UbiNetics, commented:

"We have been working with different third generation standards to enable them to work with each other and in our view, the more important issue is not harmonisation but achieving interoperability between standards. From our work in this area there is already enough similarity to do this. Suddenly the harmonisation issue is less relevant."

UbiNetics' confidence comes from its recent development of a third generation test mobile that works on a variety of third generation networks worldwide. The portable test mobile will benefit all players involved in 3G development, from network infrastructure manufacturers, to network operators and terminal manufacturers, as they evaluate the new networks and gather practical information on coverage, capacity and interoperability.

Recognising the practical difficulties of testing 3G networks in the field, Ali Pourtaheri, commented:

"Our test mobile gives network manufacturers and operators the ability to do practical trials on 3G networks. This will give them the tangible hard evidence they need in order to invest in 3G worldwide, whether it is UMTS or cdma2000". More importantly, it will enable them to work together in the absence of global 3G standards."

For more information, please contact:
Liz Attenburrow
Companycare Communications
Tel: +44 118 939 5900
E-mail: liza@companycare.com
www.companycare.com

Notes to editors

A demonstration of the UbiNetics' third generation test mobile is available. Contact Richard Watts.

• network infrastructure manufacturers can evaluate and develop their third generation base stations
• network operators can experiment with the new network and conduct trials in conjunction with the infrastructure developers
• terminal manufacturers will be able to optimise their designs and transfer 3G chip technology, perfected by using the test mobile, into their handsets.

• UbiNetics’ third generation demonstrator has evolved into a range of test mobiles for the various third generation networks
• Bespoke test mobiles have been developed for specific customers
• The design can be modified so that it is consistent with any specific version of the third generation systems. So far implementation includes UTRA-FDD and cdma2000
• The product is portable and is used for taking into the field and using with an evaluation third generation network
• It includes sophisticated data logging and analysis interface

UbiNetics, a venture company of PA Consulting Group, was formed in January of this year to provide complete solutions in GSM and third-generation.

For more information, visit the web site at www.ubinetics.com

Ali Pourtaheri is president of UbiNetics. He has sixteen years broad experience in marketing, product management, product development and production for GSM and Dosimetry products, including six years with Ericsson. He has headed several strategic, product development departments, gaining an in-depth knowledge of customer needs and market development for GSM operators.

PA Consulting Group is a leading management, systems and technology consultancy, with a unique commitment to the integration of these capabilities. Established almost 60 years ago, and operating worldwide from around 50 offices in some 20 countries, PA draws on the knowledge and experience of about 2,700 employees, whose skills span the initial generation of ideas and insights all the way through to detailed implementation, including:

• Strategic management, and managing for shareholder value
• Accelerating business growth, especially through innovation
• Improving business design, including customer relationship management, enterprise-wide systems for the supply chain, and full e-business solutions
• Mobilising human resources
• Delivering projects and programmes.

PA focuses on creating benefits for clients rather than merely proposing them, and this focus is supported by an outstanding implementation track record in every major industry and for governments around the world. PA also develops leading-edge technology both for its clients and within its own portfolio of venture companies in areas ranging from software to wireless technology to life sciences.

PA distinguishes itself from its competitors through the range and quality of its people, its development and use of technology, and also its independence. PA's work in every area from strategic management to project delivery is enhanced by its expertise in all the other areas. PA's consultants, whatever their special skills, all share:

• A highly commercial approach to clients' problems and opportunities
• A technologically sophisticated view of both the industry sectors we serve and the solutions we deliver
• A culture of respect, collaboration and flexibility in working with our clients to achieve their aims.

Adding value to clients, from insight to implementation, is ingrained at PA through our culture and tradition, and also through our compensation and ownership philosophy. PA is owned by its employees, with everyone at PA entitled to a stake in the company, and our reward systems are also directly related to the results created for clients. This builds a virtuous circle, as we know that the only way we can create value for ourselves is by creating value for our clients first. The value we create for clients and within PA helps us to attract the best people in the world to PA, and to invest in more leading-edge technologies, thereby allowing us to increase further the value we bring to our clients. We are proud that our clients say "PA makes it happen".

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